Demo Reel
Telling my story
Problem
Putting together a demo reel sucks. Deciding which moments represent you best can feel impossible. It’s part vulnerability, part reflection, and a whole lot of second guessing.
Solution
This reel is my answer. It’s a snapshot of who I am as a Content Specialist. Whether it’s broadcast, branded, or digital, my goal stays the same: to craft stories that connect, inspire, and where story is the strategy.
To beat the monster, we had to draw the monster. That's why we dive into deep product analysis, detected and prioritized the following issues:
Getting more information about the target audience of business travelers and digital nomads made us suggest the Team change the direction of the product to become a mobile-first platform. A smartphone is a thing every person own so the product will spread faster and the platform engagement is going to be increased dramatically. And that's what we aiming to, right?
